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Why an eBook Conversion Is an Indie Author’s Best Friend

When a writer envisions publishing their book, the scene in their head typically involves holding a physical copy of a newly printed book. While it’s a great image, it’s not the only way that authors become published. In fact, there’s an easier, cheaper, and arguably more beneficial way.   eBook conversions can serve an independent author just as much, if not more, than a printed book. Don’t get me wrong, I absolutely believe that authors should sell print books. A vast majority of … [Read more...]

Book Metadata and Why You Need It to Sell More Copies

There’s a good chance that if you’re reading this you’ve heard some of the hype about book metadata but don’t really know what exactly it is or why it’s important. I mean, you’re a writer, not a data expert. Why should you care? Well the truth is, metadata can take your book to new online heights. When you’re an independent author with self-publishing aspirations, being a data expert is one of the many hats you must wear. But don’t worry, we’re here to help.   In layman’s terms, … [Read more...]

Book Marketing: What’s Your Time & Effort Worth?

Embarking on your publishing journey into the book world is a thrilling and challenging experience! Along your self-publishing way are trails that twist and turn through tough choices such as final manuscript revisions, or choosing an appealing cover design. But your author journey doesn’t end once your book is ready for readers. It’s only just begun! The next leg of your publishing adventure is along the winding path of book marketing. (How else will your book end up in the hands of your new … [Read more...]

Book Contest Ideas for Social Media

People love free stuff—just absolutely love it! So much so, that many will do almost anything for even the slightest chance of winning. Entice your readers and potentially gain new ones with social media contests! Here’s how they work: to become eligible for the chance of winning, hopeful participants must engage in some way. You can require them to like or follow your page, comment on a photo, tag a friend, or post a photo using a hashtag you’ve created; you’ll then be able to search the … [Read more...]

Do You Have the Right Book Distributor?

Book Distribution Book distribution continues to be a common obstacle for self-published authors. But it doesn’t have to be. With online shopping taking over the retail world, indie authors have many new distribution options. Today, more books are purchased online than in stores. Since indie authors have ample access to online distribution, new sales opportunities are now readily available. Amazon, Barnes & Noble, Apple iBooks, Kobo™, and several other notable online retailers are now … [Read more...]

eBook Discovery Improved with Google’s New Search Function

Finding and borrowing the perfect eBook just got easier with Google’s new eBook search feature. Google recently announced that readers can now find local libraries that carry the eBook they are looking for through its search engine. Previously, readers would search individual libraries near them with hopes of finding the eBook they wanted. Now, Google's latest search feature creates a new eBook discovery convenience that saves users the trouble of visiting library after library until they … [Read more...]

Marketing for the Novice Author: Executing Your Strategy

As an author, you may feel that completing your manuscript was the most important milestone. However, marketing and launching your book is the crucial next step in order to reach your desired audience. In the final installment of eBooks2go’s Marketing for the Novice Author, we are going to offer you a blueprint on how to execute your campaigns. Reach Your Marketing Goals Before you can even evaluate your promotional efforts, benchmarks need to be set. What is your campaign’s goal? To build … [Read more...]

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eBook Conversion

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