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Book Contest Ideas for Social Media

People love free stuff—just absolutely love it! So much so, that many will do almost anything for even the slightest chance of winning. Entice your readers and potentially gain new ones with social media contests! Here’s how they work: to become eligible for the chance of winning, hopeful participants must engage in some way. You can require them to like or follow your page, comment on a photo, tag a friend, or post a photo using a hashtag you’ve created; you’ll then be able to search the … [Read more...]

Marketing for the Novice Author: Executing Your Strategy

As an author, you may feel that completing your manuscript was the most important milestone. However, marketing and launching your book is the crucial next step in order to reach your desired audience. In the final installment of eBooks2go’s Marketing for the Novice Author, we are going to offer you a blueprint on how to execute your campaigns. Reach Your Marketing Goals Before you can even evaluate your promotional efforts, benchmarks need to be set. What is your campaign’s goal? To build … [Read more...]

Marketing for the Novice Author: Part One

You’ve written your book. You’ve published it through eBooks2go (naturally), so what’s next? It’s time to market your manuscript, so enjoy the first of our three-part series: Marketing for the Novice Author. Before you can begin the process of marketing your book, utilize Grammarly to correct any spelling, punctuation and grammar errors. After you’ve done that, share your book with friends and family. Request feedback, and be willing to make changes based upon their constructive criticism. … [Read more...]

Relevance of Writing a Good Press Release

A press release is a written or recorded communication focused at members of the news media, drafted with the intent of broadcasting something deemed newsworthy. Each individual press release announces significant or beneficial information about an upcoming event or one that has occurred.  Press releases act as a free public relations tool, which is particularly favorable for independent authors looking for cost-friendly opportunities to promote their newest title. Characteristically, a press … [Read more...]

What Metadata Says About Your Book…Literally

The digital and physical worlds don’t necessarily exude the same parallels as let’s say a crocodile and an alligator would, but with advancements in technology, the gap in their differences is beginning to close rapidly. Purveyors of digital superiority, including enthusiasts within the field of electronic publishing, have made great efforts to not just duplicate the mediums of the physical world, but exceed them. Regardless of your affiliation, one thing remains constant: whether you’re a … [Read more...]

The Art Of Email Book Marketing – Part 2

Here are two other tips to jazz up your emails and generate more buzz for your book/s: Use your title as a hook: The title is your best shot at getting people's curiosity piqued so they feel drawn to your voice, to what you have to say. You don't have to be an advertising guru to come up with something witty, catchy, or funny to grab readers eyes. Remember, your title is reflective not just of what's inside the email, but also of you as a writer, and how you're able to hold your own with a … [Read more...]

The Art Of Email Book Marketing – Part 1

Every so often, the fingers get itchy and tend to open up one of the many alleged spam emails one signed up for on a range of websites that sell or make products, in a plethora of areas and niches. If one is lucky, that one email actually talks about you and how you can get upto something, change something, or perhaps it talks about the writer of the email, leading by example and moving you with words that call for purposeful action in a positive way. Now that is the kind of email you have to … [Read more...]

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