As an author, you may feel that completing your manuscript was the most important milestone. However, marketing and launching your book is the crucial next step in order to reach your desired audience. In the final installment of eBooks2go’s Marketing for the Novice Author, we are going to offer you a blueprint on how to execute your campaigns. Reach Your Marketing Goals Before you can even evaluate your promotional efforts, benchmarks need to be set. What is your campaign’s goal? To build … [Read more...]