Once you’ve written and successfully published your own eBook, the onus of ensuring it is reaching more hands and that people are accepting it well is upon you. Writers often lament that this is the hardest part of the journey to success, wishing that they could go back into their caves and cocoons and focus on writing more rather than going out there to sell their published book. We get several queries on how to effectively market books and even though reams of text have been written and posted all around the internet on the topic, there are only these many simple steps that could help you.
Our 10-Point Strategy is simple and straightforward and we also have several customizable packages to help you take your book marketing efforts up a notch.
- Talk about your book, invite reviews, try offering free sample portions of your eBook or free downloads for a specified timeframe.
- Go beyond your inner circles and request family and friends to link to your book on social media sites, and talk about it with their connections.
- Use social media sites, viz, Facebook, Twitter, Pinterest, LinkedIn, Google Plus, extensively to market your book*
- Set up a Good Reads account*
- Set up a blog if you don’t already own one, and connect with your readers*
- Use your creativity – make a Youtube promo with your book cover image/s and text excerpts and keep a tab on the number of hits it garners.
- Design business cards with your book title, a link to your website or an online retail site that sells your book
- Visit your local library and ask if you can meet with their book club members, or other literary groups, to talk about your book.
- Go to local events, book fairs, network with fellow-authors, and talk about your book.
- Last, but certainly not the least, persist. Keep posting updates, links to reviews (both good and bad – this will give your audience a chance to see and appreciate how well you take in the brickbats too), and special offers from time to time.